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A Publication of the National Golf Foundation

Questions, Answers and Insights for Everyone in the Business of Golf

NGF TOP 100 BUSINESSES IN GOLF

Syngenta

Category

Corporate Headquarters

Greensboro, North Carolina

Website

Key Employees

Michael Parkin, Global Head, Lawn & Garden Controls
Mark Birchmore, Head Global Marketing Turf & Landscape
Scott Reasons, Head, North America, Turf, Ornamental & Pest Management
Dave Ravel, Head of Sales, North America, Turf, Ornamental & Pest Management
Tripp Trotter, Head of Marketing, North America, Turf & Ornamentals
Manager

Profile

Syngenta is a global agriculture company with more than 28,000 employees in over 90 countries. The company has also been a market leader in the golf industry for more than 30 years, creating innovative turf management solutions for golf courses around the world and helping them deal with a multitude of agronomic stresses such as pests, heat, drought, traffic and shade.

Investing in golf from the ground up, Syngenta has put a focus on playability, productivity and sustainability.

With industry leading fungicides, insecticides, herbicides and plant growth regulators as well as nearly 50 agronomic programs across turf types, the Syngenta portfolio offers proven tools for managing biotic and abiotic stress year after year.

Syngenta was formed in 2000 by the merger of Novartis Agribusiness and Zeneca Agrochemicals and is ranked in the top 20 among the world’s leading biotech employers, in an annual survey conducted by Science magazine.

Syngenta, with its global corporate headquarters located in Basel, Switzerland, works closely with golf course superintendents to provide innovative agronomic solutions that ensure the best playing conditions possible. The company also supports its customers and stakeholders with new knowledge, skills and tools, while working with them to enhance the environment and increase biodiversity.

Beyond its products, Syngenta has a diverse assortment of programs to benefit the industry:

  • Syngenta Business Institute – Partnering with the Wake Forest University School of Business, Syngenta offers an innovative professional business development program for superintendents.
  • Operation Pollinator –Tools and information to establish and manage wildflower habitats crucial for pollinating insects to thrive, while enhancing the aesthetics of the course.
  • WeevilTrak.com – An online monitoring tool keeps superintendents up-to-date on annual bluegrass weevil (ABW) progression and includes treatment and timing for controlling ABW.

Syngenta’s Operation Pollinator on the golf course.

NGF Takeaways

When it comes to turf management in the golf world, Syngenta is an unquestioned industry leader, creating tailored agronomic programs based on region, grass type, stresses and individual need – many of which vary year to year.

Syngenta is also extremely active in its golf research initiatives, having recently conducted global studies on junior golf and the economic opportunity of increased female participation in golf. The latter research looked at the economic value of female golf, ways to retain existing customers and recruit new players, and examined whether female golfers could be a catalyst for junior participation.

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