Rounds of golf for September 2018 were down 7.2% compared to a year ago due to heavier-than-normal precipitation levels in many regions of the United States. It’s been the continuation of a trend that’s had an impact for much of the year, and the national year-to-date rounds-played total is -3.3% through September. Six of…
The NGF’s latest Golf Media Report examines the widespread nature of golf media and explores the demographics of consumers who engage with the game on TV, in print and online.
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Separated by only about 85 miles in New York, The Bridge and the Bridge Learning Center occupy vastly different worlds but share a bond built around golf.
TGA Premier Golf is seeking to shape participation in golf through its after-school golf enrichment programs and, perhaps just as importantly, what happens next.
Golfers are increasingly staying connected with their favorite courses through social media, particularly among the younger generation. What are facilities (and brands) doing to keep pace with this trend and stay relevant?
Some golf facilities are looking to build their golfer base by creating engaging short courses — right on existing driving ranges.
There may be no better time to be a municipal golfer. The NGF’s recently-released 2018 Golf Facilities in the U.S. report counts a record number of 2,497 municipal courses in the U.S.
Collectively, the various branches of the U.S. Armed Forces operate more than 120 U.S. golf courses. If the individual branches were grouped together to form a single management company, it would rank among the top five in the country, behind only the game’s biggest multi-course operators such as Troon, ClubCorp, Billy Casper and KemperSports.
The NGF’s first technology report since 2011 takes an in-depth look at how golf’s best customers engage with technology, from online equipment purchases and tee times to game improvement and distance-measuring devices.
Golf is a game perfectly suited to corporate sponsorship. The game’s biggest outside investors — non-endemics like Rolex, AT&T, FedEx, Charles Schwab and Mastercard — devote millions of dollars in golf sponsorship every year.