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A Publication of the National Golf Foundation

Questions, Answers and Insights for Everyone Interested in the Business of Golf

Author Profile

Adam Schupak

Adam has written about golf since 1997 for the likes of Golfweek, Golf World, Morning Read, LINKS and The New York Times. The New York native is also the author of Deane Beman: Golf’s Driving Force.

Adam Schupak's Recent Articles

How Celebrities Sell Golf

Some of the biggest stars in sports, music and Hollywood gravitate to golf in their free time and after their professional careers. See how these high-profile participants are affecting public perception of this game of a lifetime and showing that “golf is cool.”

6 min read

Military Golf in the U.S.

Collectively, the various branches of the U.S. Armed Forces operate more than 120 U.S. golf courses. If the individual branches were grouped together to form a single management company, it would rank among the top five in the country, behind only the game’s biggest multi-course operators such as Troon, ClubCorp, Billy Casper and KemperSports.

6 min read

Golf’s Biggest Outside Investors

Golf is a game perfectly suited to corporate sponsorship. The game’s biggest outside investors — non-endemics like Rolex, AT&T, FedEx, Charles Schwab and Mastercard — devote millions of dollars in golf sponsorship every year.

6 min read

Golf is the No. 1 U.S. Sport… for Patents

When it comes to product innovation, no sport outpaces golf. Protecting intellectual property is crucial for the industry and it’s why there have been more than 22,000 patents related to golf filed over the past four decades.

5 min read

When Nine is Fine

Nine-hole courses are golf’s sandlots, a breeding ground for future golfers and a farm team of sorts for future private-club membership rolls. They often serve as the foundation for learning the game, as well as its customs and etiquette.

6 min read

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