The founder and CEO of GOLFTEC, Joe Assell offers insights on building a successful golf business and advice to entrepreneurs looking to turn their passion into a career in the golf industry. Assell writes about hurdles, confidence, validation and his business philosophy.
Young adults remain a major part of golf’s participant base, with a pool of about 6.2 million golfers that contradicts some claims that golf is losing these “Millennial Golfers.” This next generation is also making waves as business owners within a competitive market.
Some of the biggest stars in sports, music and Hollywood gravitate to golf in their free time and after their professional careers. See how these high-profile participants are affecting public perception of this game of a lifetime and showing that “golf is cool.”
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