Retail

The landscape in golf’s retail market continues to shift and evolve.

The most successful companies in the space have continued to adapt during a time when market consolidation prompted a decline in the overall number of off-course golf retail locations.

E-commerce in general is growing, as online convenience influences the way consumers are purchasing products. Many traditional brick and mortar stores are migrating toward having a broader experiential, technical position, meaning locations where consumers can swing the clubs and get real data and feedback relative to the performance of a given product. And on the secondary market, other businesses are thriving as major manufacturers gravitate toward longer product cycles and some of the game’s most frequent players are price-shopping.

In total, five golf retail companies – some of which feature sub-brands – are represented in the NGF GOLF 100.