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A Publication of the National Golf Foundation

Questions, Answers and Insights for Everyone Interested in the Business of Golf

Grow the Game

Motor City Magic

The story of public golf in Detroit hasn’t been so rosy in recent years, but three area courses are rewriting their history. At Rackham, Chandler and Rouge Park, revenue is up 27% since last year. Here are some reasons why.

8 min read

NGF Research Snapshot: Family Golf

Almost two-thirds of golfers say they played a round of golf with a family member last year.

1 min read

NGF Research Snapshot: 9-Hole Golf

Did you know approximately a quarter of all rounds played in the U.S. are of the nine-hole variety? This month’s NGF research graphic takes a closer look at 9-hole golf.

1 min read

Measuring Golfer Dedication

Customer satisfaction, the likelihood to recommend and the likelihood to return are the three pillars of customer loyalty research. They’re also the key components to the NGF’s new Golfer Dedication measure, which was introduced as a way to quantify the commitment of golf’s customers.

2 min read

Motor City Magic

The story of public golf in Detroit hasn’t been so rosy in recent years, but three area courses are rewriting their history. At Rackham, Chandler and Rouge Park, revenue is up 27% since last year. Here are some reasons why.

8 min read

NGF Research Snapshot: Family Golf

Almost two-thirds of golfers say they played a round of golf with a family member last year.

1 min read

NGF Research Snapshot: 9-Hole Golf

Did you know approximately a quarter of all rounds played in the U.S. are of the nine-hole variety? This month’s NGF research graphic takes a closer look at 9-hole golf.

1 min read

Measuring Golfer Dedication

Customer satisfaction, the likelihood to recommend and the likelihood to return are the three pillars of customer loyalty research. They’re also the key components to the NGF’s new Golfer Dedication measure, which was introduced as a way to quantify the commitment of golf’s customers.

2 min read

Isao Aoki on the State of Japanese Golf

Japan’s global golf ambassador, Isao Aoki attended the NGF’s Golf Business Symposium to share an insider’s look on the state of the game and the business of golf in Japan.

3 min read

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