Did you know approximately a quarter of all rounds played in the U.S. are of the nine-hole variety? This month’s NGF research graphic takes a closer look at 9-hole golf.

Customer satisfaction, the likelihood to recommend and the likelihood to return are the three pillars of customer loyalty research. They’re also the key components to the NGF’s new Golfer Dedication measure, which was introduced as a way to quantify the commitment of golf’s customers.

Japan’s global golf ambassador, Isao Aoki attended the NGF’s Golf Business Symposium to share an insider’s look on the state of the game and the business of golf in Japan.

Thanks to the efforts of a passionate group of citizens, the Bobby Jones Golf Course in Atlanta has been transformed from “an obsolete, dangerous golf course” into one with a revolutionary reversible layout, state of the art practice facilities, and programming designed to grow the game of golf.

The number of off-course golf participants and off-course venues continues to grow, from golf entertainment facilities like Topgolf, Drive Shack and BigShots to commercial simulator locations popping up around the country. So, how big can the off-course golf market get?