As golf’s overall participation base has increased, we’re left with three closely-sized and mutually-exclusive groups.
Limitations on golf trips in 2020 have created a bottled-up demand to return to golf travel. NGF surveyed golfers and resort operators to quantify the interest.
Working remotely has provided greater schedule flexibility for many people over the past year. It’s also had a significant impact on golf.
February rounds were down 4.7% nationwide compared to a year ago, when play for the month had been up 19% before the pandemic hit the U.S.
There’s a multi-million dollar question floating around the industry these days: How do we retain more golfers, particularly in light of the extraordinary inflow of returners and first-timers in 2020 (+27% vs. ‘19)?
Submit your questions and one of our team members will respond to you shortly.