The National Golf Foundation’s Golf Industry Report consolidates many of the game’s key data points in a single publication and is intended to provide the most holistic view of the business of golf and the health of the game to stakeholders and the media.
In some ways, golf looks much as it did 20 to 25 years ago. The game is also different in many respects and participation is evolving. NGF President Joe Beditz weighs in on the changing face of golf, Millennials in the sport and generational risk.
The Bay Area of San Francisco is known for its exclusive private golf options and premium public facilities. In Bayland Golf Links, the area is finally getting the high-quality, affordable public option it has needed. NGF Consulting gives an inside look at a special municipal course rebirth.
Golf remains one of the most popular U.S. participation sports and the number of green-grass players was 23.8 million last year. Like many forms of entertainment, however, the traditional game continues to evolve given the demands like work and family. It’s why off-course participation is growing.
As many of the golf industry’s leaders and top executives gathered in Dallas earlier this month for the NGF’s annual Business Symposium, The Q took the opportunity to ask a few attendees two questions — one about the game and the second about their business experiences.
NGF research shows that the number of “non-golfers” who say they’re very interested in playing golf on a golf course increased to a record-high 14.9 million in 2017. In taking a closer look at this vital latent demand category, how many of these people actually have some previous golf experience?