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A Publication of the National Golf Foundation

Questions, Answers and Insights for Everyone Interested in the Business of Golf

NGF TOP 100 BUSINESSES IN GOLF

Volvik

Category

Corporate Headquarters

South Korea

Website

Key Employees

Moon Kyung-Ahn, Chairman/CEO/Rep Director
Kim Woo-Sung, President
Yoon Sung-Yong, Managing Director

Profile

Founded in 1980, Volvik Inc is a South Korean-based golf ball manufacturer that distributes widely in the United States via Volvik USA (founded in 2012) and is one of the most popular golf balls in the Asian golf market.

In addition to its outstanding performance characteristics, Volvik is perhaps best known for vibrant color options in its golf ball lines and a strong endorsement presence on the LPGA Tour, including the title sponsorship of the Volvik LPGA Championship. Over 75 professionals have used Volvik’s golf balls.

(Photo courtesy: Volvik.com)

 

Also noteworthy is the company’s original and ongoing support of World Long Drive competition and its participating athletes. The Volvik Vivid XT is the official golf ball of the World Long Drive tour, and Volvik is the title sponsor of the Volvik World Long Drive Championship.

“In addition to Volvik’s ever-expanding reach with amateur and professional golfers worldwide, an increasing number of World Long Drive players are selecting Volvik as their ball of choice,” said Don Shin, president of Volvik USA. “With our longtime support of World Long Drive, we continue our commitment to this unique competition and its extremely talented athletes.”

Volvik is dedicated to the production of specialized 3- and 4-piece multi-layer high performance golf balls for players of every skill set, featuring 58 worldwide patents. Volvik’s patented SF matte coating has led to the development of Vivid, the world’s first matte finish golf ball.

The company, which is publicly traded on the Korea Exchange, has had more colored golf balls in play on the world’s professional tours than any other manufacturer in golf history.

NGF Takeaways

Tour validation isn’t necessary for an equipment company, but it sure helps. Volvik has a strong market share among women golfers and a large contingent on the LPGA Tour.

The company is the market leader in color golf balls and gained added visibility by developing the first matte finish golf ball. The interest other manufacturers have shown in non-white offerings in recent years represents additional affirmation for the South Korean ball maker, which has truly added some color to the sport.

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