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A Publication of the National Golf Foundation

Questions, Answers and Insights for Everyone in the Business of Golf

NGF TOP 100 BUSINESSES IN GOLF

Hunter Irrigation

Category

Corporate Headquarters

San Marcos, California

Website

Key Employees

Gregory Hunter, CEO
Gene Smith, President
Jeff Bine, Golf Sales Manager – Western U.S.
Dennis Wagner, Golf Sales Manager – Central U.S.
Kevin Johnson, Golf Sales Manager – Eastern U.S.
Jon Truttmann, Director of Market Development
Barry Pedler, Vice President of International Sales
Todd Polderman, Vice President of Marketing
Kevin Gordon, Director of Marketing

Profile

From tee to green, Hunter Industries has been a global irrigation leader for more than 35 years, developing innovative technology and infrastructure to create a revolutionary new class of golf course irrigation solutions.

Headquartered in San Marcos, California, the family-owned company provides a diverse range of products for the outdoor lighting, dispensing technology, and custom manufacturing industries in addition to the residential, commercial, and agricultural irrigation sectors. Hunter solutions can be found in stadiums, homes, theme parks, city parks, hotels, sports fields, commercial complexes, greenhouses, farmlands, and municipal buildings worldwide.

Hunter has an especially prevalent reach when it comes to golf course applications, with a complete product line that features irrigation essentials such as pop-up gear-driven rotors, high-efficiency rotary nozzles, spray sprinklers, valves, controllers, and weather sensors.

Every serviceable element of Hunter’s rotor is accessible through the top, causing no disturbance to the playing surface.

Since its inception, the company’s core philosophy has been to provide superior products that promote optimal landscape health and ambience, sustainable resource use, and responsible growth and community development.

Hunter Industries was founded by irrigation industry pioneer and entrepreneur Edwin Hunter, with the help of his sons Paul and Richard, and daughter Ann. In 1983, the company introduced the PGP® gear-driven rotor, launching what’s now called the “Rotor Revolution” in the landscape irrigation industry. That revolution has since expanded to golf course irrigation.

“Over the last decade, Hunter Industries has invested millions of dollars into a golf rotor that has proven in the marketplace to be absolutely bulletproof,” said CEO Greg Hunter, a grandson of founder Edwin Hunter.

As golf courses increasingly prioritize water conservation, Hunter products remain in high demand. Among them are Pilot®, which uses electrical and hydraulic data to efficiently balance sprinkler demand while maintaining flow at safe velocities, and Command Center, which conveniently schedules irrigation from one screen in groups by turf type and location.

NGF Takeaways

Hunter is driven by moving forward with innovations within the irrigation industry. This is particularly noteworthy within the golf business, where a large number of ongoing renovation projects involve irrigation improvements, a trend that is expected to continue or increase in coming years.

With more than 4,000 new golf courses built during a 20-year boom from 1986 to 2005, some of those properties are looking into irrigation improvements in an effort to improve playing conditions and reduce operating costs in years to come. This type of investment leaves a company like Hunter extremely well-positioned for future projects in the game.

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