Login

Register

User Registration Form
First
Last
Enter Email
Confirm Email
A Publication of the National Golf Foundation

Questions, Answers and Insights for Everyone Interested in the Business of Golf

Golf Equipment Sales Hit Record $331M for August

by National Golf Foundation

September 2020

Total sales of golf equipment on- and off-course were $331 million in August, extending a record-setting summer for the retail side of the business.

Golf retail sales in August were up 32% over the same period in 2019 ($251 million) and readily surpassed the previous record for the month of $287 million in 2006. Golf Datatech has been tracking golf retail sales since 1997.

Five equipment categories set all-time sales records for August: balls, irons, wedges, bags and gloves. Bags were the best-performing equipment category for the month, up 55% over last year.

The record-setting August comes after July sales were almost $389 million, the highest Datatech has ever tracked in a single month. Even with the summer surge, which mirrors significant jumps in the number of rounds of golf nationwide, the U.S. golf retail market remains down 4.1% overall year-to-date due to widespread supply chain shutdowns in March, April and into May due to the coronavirus.

Given that March, April and May typically account for almost 40% of equipment shipments, sales entering June had been down more than 31% compared to 2019.

Have Feedback on this article?

National Golf Foundation

The National Golf Foundation is a community of individuals and golf businesses committed to being the most well-informed advocates for the growth of the industry. With the world’s largest research team dedicated to golf, NGF provides members with the most accurate and objective insights on the game. We help golf businesses better understand their market and grow their businesses. The NGF is the only association for everyone in golf, and we advocate for growth by educating and connecting our members.

NGF Takeaways

NGF COVID-19 IMPACT

SPECIAL UPDATE

For the NGF’s latest research and information about how the coronavirus pandemic is affecting the golf industry, please click here.