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A Publication of the National Golf Foundation

Questions, Answers and Insights for Everyone Interested in the Business of Golf

The ‘Q’uestion

by Erik Matuszewski

February 2018

PGA TOUR Superstore is opening its 32nd location in Orlando and has tripled its store count across the U.S. over the past seven years.

So how big is the average PGA TOUR Superstore location?

(The interior of a PGA TOUR Superstore location)

The average size of the existing 31 PGA TOUR Superstore locations is 40,000 square feet, making the company the biggest off-course retailer in golf in terms of average space.

Recently selected by the NGF as one of the Top 100 businesses in golf, PGA TOUR Superstore has plans to open 18 more stores over the next 36 months. The retailer is following the approach and business practices that helped Home Depot reshape the home improvement sector, a natural fit given that company owner Arthur Blank co-founded Home Depot.

PGA TOUR Superstore is looking to follow up on a record year in which it had 23 percent sales growth and continued to promote its experiential offerings – conducting more than 100,000 custom club fittings, giving approximately 50,000 lessons and re-gripping over three-quarters of a million clubs.

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Erik Matuszewski

Erik is the Editorial Director for the NGF. Before joining the National Golf Foundation, he spent more than two decades with Bloomberg News, both as a writer and editor, with a focus on sports business and the golf industry. The New Jersey resident has also written about golf for outlets that include Forbes, LINKS and the Met Golfer.